Betfinal, a global online sportsbook and casino, chose NOWPayments to improve deposit reliability and deliver a frictionless payments experience for crypto‑friendly players. After testing other processors and facing lost or mismatched transactions and slow support, Betfinal switched to NOWPayments for its stability, fast deposits, and responsive support. The result is higher deposit success, smoother onboarding, and stronger conversion from fiat to crypto.
About Betfinal
Betfinal is an established iGaming brand offering both sports betting and casino games to players worldwide. Their focus on live events, a broad sportsbook, and engaging casino content made fast, dependable payments a must‑have for player trust and retention.
The Challenge
- Reliability first. Players expect deposits to work every time—delays or errors translate to lost sessions and churn.
- Operational efficiency. The team needed payments that “just work,” without creating back‑office overhead or reconciliation headaches.
- Crypto growth. Betfinal saw rising player demand for crypto deposits and wanted to accelerate adoption while keeping UX simple.
Previously, alternative processors led to lost deposits, mismatched transactions, and slow support, creating friction for both players and internal teams.
Why Betfinal Chose NOWPayments
“We chose NOWPayments because we needed a reliable solution with a higher payment success rate. Their platform stood out for its stability and ability to process transactions smoothly, which is essential for our players.” — Betfinal Team
Key reasons:
- Proven stability and high deposit success in production.
- Fast deposits that keep players in flow.
- Seamless integration with clear docs and straightforward setup.
- Responsive, knowledgeable support that resolves issues quickly.
Implementation
Betfinal integrated NOWPayments to power crypto deposits across its platform. Thanks to straightforward APIs and clear documentation, the rollout was smooth and minimally disruptive for product and operations teams. Internal onboarding and player education focused on highlighting crypto’s speed and convenience.
Results
- Higher deposit success rate and fewer payment‑related escalations.
- Faster time‑to‑play due to instant/near‑instant deposit confirmations.
- Improved conversion as more players confidently switch from fiat to crypto.
- Lower operational friction with simpler reconciliation and fewer support tickets.
“NOWPayments enables fast deposit processing and offers seamless integration, making it easy for us to onboard new users. The smooth user experience encourages more players to switch from fiat to crypto, helping us grow our crypto user base and improve overall conversion rates.” — Betfinal Team
Standout strengths:
Reliability at scale for peak traffic and live events.
Player‑first UX that removes friction from deposits.
Hands‑on support to keep operations running smoothly.
Looking Ahead
Betfinal plans to continue expanding its crypto payments experience, giving players more flexibility and speed while keeping operations lean. With NOWPayments, the team has a dependable foundation to support growth and innovation in iGaming.
At a Glance
- Use case: Crypto deposits for iGaming
- Wins: Higher deposit success, faster confirmations, better conversion
- Why NOWPayments: Stability, speed, support, easy integration
Ready to offer your players a faster, more reliable way to deposit?
Talk to our team about integrating NOWPayments today.